What goes around, comes around: these words of wisdom have never been truer for Microsoft. After months of user complaints against Microsoft’s Windows 10 forced upgrade methods, the time has come for Microsoft to offer some serious explanations about its upgrade strategy. This time, in front of New York’s Attorney General.

The tech giant recently lost a Windows 10 upgrade lawsuit and had to pay $10,000 in damages after its upgrade tricks caused a businesswoman to almost lose her business.

NY Attorney General Eric Schneiderman and his team are actively investigating a new Windows 10 forced upgrade case and are gathering evidence and user complaints against Microsoft’s unfair upgrade tactics. The lawmen have been helped by the Rockland County Times newspaper, which forwarded them a series of Windows 10 upgrade complaints.

NY state is not the only state actively investigating user accusations against Microsoft’s Windows 10 upgrade methods as other states are also beginning to actively pursue cases against Microsoft on their residents’ behalf.

This wave of lawsuits against Microsoft has even convinced some of the company’s fans to conclude that these events are being orchestrated by Microsoft’s competition. Google has never hidden its intention of stealing 80% of Microsoft’s business client pool, and many Windows users fear the search engine giant has recently raised the stakes.

Microsoft recently revamped its Windows upgrade window, which is now a full-screen pop-up. Judging by this behavior, it appears that Microsoft is not afraid of these lawsuits and will continue to try to convince users to upgrade to Windows 10.

Whether or not there’s someone who’s pulling some strings in the back to fuel these lawsuits against the tech giant, it’s a good thing that such legal actions against corporations do exist. Irrespective of the field they’re activating in, corporations are aware of their influence and sometimes tend to push things too hard. Such actions represent a guarantee that consumer rights are well protected.

RELATED STORIES YOU NEED TO CHECK OUT: 

  • Windows phone users can upgrade to Windows 10 for free even after July 29
  • Users may be cozying up to Windows 10 after all, many planning to upgrade before Anniversary Update
  • Microsoft insists users have choice when it comes to Windows 10 upgrade
  • Analysts expect Redstone to trigger mass upgrade to Windows 10

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