[irp posts=”29503″ name=”This new Windows 10 Mobile smartphone sells for $230 but only in Japan”]

Also, this difference in price reflects one harsh reality for Microsoft: its phones are not competitive. Ever since Redmond took over Nokia’s phone business, it has tried to resuscitate it with little success. The company sold only sold 4.5 million Lumia devices in the most recent quarter, compared to the last year’s same quarter performance of 10.5 million smartphones. That equates to a huge 57% drop.

Although the tech company has done everything it could to revamp its phone business, nothing seems to work. As the number one business software provider, the company tried to use this trump card to equip its smartphone offerings with Office suite apps. However, the strategy proven successful for the desktop market has not quite been as effective for its phone segment.

Going forward, other retailers will probably follow this trend, and we could very soon be seeing new record lows in the Lumia 950’s price.

RELATED STORIES YOU NEED TO CHECK OUT:

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  • You Now Need to Plug in Your Lumia 950, 950 XL, 550 When Getting Updates
  • Firmware Update Released for Lumia 950/950XL for Fixing Bugs
  • Fix: Windows 10 Laptop Doesn’t Recognize Lumia Smartphone
  • Fix: Lumia 950 Restarts During Calls
  • Fix: No Ringtone Sound on Lumia 635

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