From Microsoft’s latest report, it seems there are some numbers that point towards the Xbox brand performing exceptionally well. 

  • Xbox sales have risen as a result of continued demand for the Xbox X/S Series.In an earnings report by Microsoft, the gaming revenue seems to have grown.Microsoft plans to acquire more gaming studios to increase its revenue in future.

The gaming revenue in total grew by 16%, while the hardware sales had the biggest surge of 166% as there has been a growing demand for Xbox Series X/S consoles.

Xbox Consoles

Microsoft was able to ship more than the expected number of Xbox Series X/S consoles despite the challenges faced. There was an ongoing shortage of chips, among other supply issues.

Xbox content and related services revenue saw a 2% increase as Microsoft had an increased number of subscriptions in the Xbox Game Pass. 

Expected growth 

According to Microsoft CEO Satya Nadella, the growth is expected to shoot even further with the launch of several games such as Forza Horizon 5 and Halo Infinite, among others.

The expansion of the Xbox Cloud Gaming is also expected to influence the growth in revenue given the vast number of developers who use Azure’s services.

Overall income

Microsoft has a significant market share in gaming, but it also has other segments. Overall, it posted a $45.3 billion revenue, a 22% increase for the last quarter. The profit is estimated at $20.5 billion.

According to Xbox’s Phil Spencer, Microsoft has plans of acquiring more gaming studios in the near future. There is no timeline, but if a viable opportunity presents itself, the company will definitely go for it.

What do you think of the consumer demand for Microsoft’s products? Are there segments that are being slept on? Let us know in the comment section.

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